I have extensive, mixed experience as a product marketing manager, that helps me to better understand startups and products from different angles. The first experience I’ve gained is related to product development, usability and UX/UI design, while the second one is within marketing, and revenue growth. That’s where my ability to look more broadly at any startup and analyse it from different perspectives comes from.
Overall, I have worked for more than 10 years in product companies, web studios and startups as a senior product manager, product owner and team lead. In parallel, I have around 5+ years of work experience as a marketing manager, when I closely worked with marketers, analysts, SMM specialists and growth hackers.
As such, I can share my vision, experience or closely work with you and completely run your product marketing management as well as help you to achieve your goals. Explore below the areas where I can help:
▶️ Building startups, web and mobile apps, side projects
▶️ Designing and building new products from scratch
▶️ Reviewing, analyzing and improving your existing products
▶️ Prototyping and creation of UX (user experience) through wireframes and mockups
▶️ Control and/or creation of technical specifications, users stories and acceptance criteria
▶️ Working with developers, designers and other specialists through Scrum, Kanban and Waterfall models
▶️ Recommendations and vision regarding UI (user interfaces)
▶️ Creation and driving of marketing strategy through growth hacking, lean marketing, SEO, ASO, SMM or classic paid advertising (PPC, PPA, PPV, PPS)
▶️ Designing business models and working on product monetization
▶️ Monitoring and improving your marketing results and ROI
▶️ Product localization and release of proper geotargeting
▶️ Design and creation of investment strategy, pitch deck and executive summary
The startups and companies that I’ve managed and consulted
You can also explore other sections on my website to find more related fields where I can help you. Or contact me right away to start our cooperation.